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IIM Bangalore launches free online digital course on new age business models

IIM Bangalore launches free online digital course on new age business models

IIM Bangalore launches free online digital course on new age business models

IIM Bangalore has announced a new course on New Age Business Models through their digital learning vertical IIMBx. This short-term course is a six-week online programme offered on SWAYAM, the online learning platform of the Ministry of Education. As per IIM-B, the course is free of cost and is curated for everyone — undergraduate, postgraduate students of business management, working professionals, budding entrepreneurs, and business owners.

The course is designed by professor K Ganesh, adjunct faculty at IIM-B and a seasoned entrepreneur.

It covers emerging new business models including platforms, marketplaces, aggregators, direct-to-consumer businesses. There are lectures by industry leaders such as Shekar Sharma, founder and CEO of Paytm; Ananth Narayan, CEO and Founder, Mensa Brands; Arun Narayan, Vice President, Tanishq; and Vikram Vaidyanathan, Managing Partner, Matrix Partners, amongst others.

The pedagogy is a combination of video lectures, case studies, quizzes, self-assessment, and discussion forums and will help learners understand nuances about business models, and how new-age companies operate and succeed.

While the course will begin from January 29, the last date for registration is February 29, 2024. https://onlinecourses.swayam2.ac.in/imb24_mg57/preview

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